Virtual/Concept Reality Challenges and effects on businesses

Business Challenges for Virtual/concept reality

The world has developed many tools to design, develop and implement new ideas. Our scientific discoveries played a critical role in those advancements. One of the streams of Science in Information Technology which has led us to the new world of information sharing in completely new ways. Now we can share text and images through a satellite-connected mobile networking system. This transformation took us 100 years to adapt with this tool still some person are not used to this way of communication. In the same Virtual reality/concept reality tech is facing its initial phase in the current scenario. People admire the usability of the tool which can share the technical designs and concept to multiple places on multiple locations. But they are afraid of the change as it challenges their current situation and future projection of advancement. As we have seen it happened with various brands and persons like HMT, window explorer, Moser Baer, etc.

As the virtual reality is in its initial phase which makes it difficult to go along with the existing technology in use. Virtual reality has different sets of Input and output devices. Which were not available for the businesses and for the general public. No business wanted to take the risk to bring the change and face retaliation from their buyers and customers. There was no economic way to introduce the VR/MR/AR technology to the end-user which is now been under change.

Major Challenge to accept Concept reality

5 Major Challenges for Virtual Reality Technology:

1. Difficult to shift due to the heavy cost.
2. Lack of know-how to enterprises.
3. Unavailability End-user Experience platform
4. Lack of content to present with this technology
5. Resistance to change by established businesses.

Effects of Virtual Reality on Businesses

As the VR hardware cost has reduced now the common persons are also using it for entertainment and education. Virtual reality is a digital reform which gives a real experience of visualisation to the user. Through this way, any business can show their product and connect with the customer without the physical demonstration of the product. That results in less logistics cost in marketing and better development of the product through customer feedback.

Current use of Concept reality technology is really limited as there is limited data/content available which is VR ready. Businesses who can use the Virtual reality in the 1st stage are those who have the 3D content available with them eg motion graphics, 3D CAD Modeling companies, 3D CAD for manufacturing, 3D CAD for animation, etc. 3D content can be optimised for virtual/concept reality. Virtual reality has envisioned the industry to add the real-life impact in the drawings without being manufacturing them in the factory. Only a high configuration computing system can create and show the model through virtual/concept reality devices.

Concept Reality effects on Global business

5 comprehensive effects of virtual/concept reality on the industry:

1. Envision the CAD drawing before manufacturing
2. Better connect to the end-user as it shows the outcome before manufacturing
3. 3D platform creates the real-life effect for an immersive experience
4. Improvement cost is much lower with virtual/concept reality.
5. Virtual/concept reality is an interactive way for collaborative innovations.